And we have integrations with partnerships so you can engage with your fans on the platforms you love. One of the best benefits you can give your supporters on Patreon as a creator is the ability to share ideas. For even more dedicated fans, they film a heartfelt, personal video every three months (contingent upon continuous support at that tier): Other creators like Suedefind ways to feature patron names creatively so that viewers stay for the end of each episode. Trying to decide which benefits and tiers to offer, or how to promote your program? Some creators offer Q&A sessionseither live or over time. Historically, artists such as painters, musicians, and authors sometimes relied on wealthy donors' patronage to finance their work. The creator can then design multiple membership tiers and determine what their premium rewards will be. - 4K quality animations without watermark. 4. Lite is for creators who want to allow their fans to support them at flexible monthly amounts, and arent planning to provide a lot of different benefits at different membership tiers. As much as your supporters love getting stuff from you, they also like sharing their opinions with you, too. Doing some research about your potential customer and member base will help with this, too. Financial return = (patron count X membership tier value) cost to fulfill. Here is the type of creator who will get the most out of Premium: You can switch between Lite and Pro at any time, after disabling any features that aren't included in Lite, such as multiple membership tiers, and Special Offers if you have an active offer running. Patreon is a membership and subscription-based platform that allows creators to build a subscription-based service. Its great to think of time-sensitive benefits, especially when you want to drive up the number of patrons you have. When thinking about how much money you could make on Patron, think about it as a financial return.Financial return = (patron count X membership tier value) cost to fulfill. Join 200,000+ creators changing the way their art is valued. 2014-2023 NATHALIE LUSSIER MEDIA INC. DBA ACCESSALLY. Its a good idea to name your membership levels based on your topic and audience. Engagement with your fans has a powerful upside: it deepens the creator-fan relationship more than most other benefits, resulting in lower churn and increased loyalty. It drives membership. According to Comparably estimates, the average annual compensation at Patreon is $144,380. Its perfectly acceptable to delay fulfillment until supporters stick around for your chosen time frame. Or worse, have to email you to move them to a new plan manually. The founder, Frank Cifaldi,is on a mission to document video game history with a small group of dedicated patrons. It drives membership. A good example of this is the Smarter Every Day Patreon account. Pricing a membership site is an art and a science, and you can get more advice on how to do it right in ourmembership pricing guide. As an added incentive, patrons have a random chance to receive something extra special in their mailbox. Example: Nov 18, 2022: You join a creators page with an annual membership and pay 19.20 for the year. 7. Lets say you have three membership levels: Tier 1 basic features. Merchandise is a common route here, but its not the only one. On top of the platform fee, the payment processor (Stripe or PayPal) charges a fee for each donation made: 2.9% + $0.30 for donations over $3. The platform supports a network of more than 210 thousand creators. Whereas an individual member might want a monthly subscription that is more affordable, and easy to cancel. Unlike crowdfunding services like Kickstarter and Indiegogo that allow people to help fund products and services that don't yet exist, Patreon is for content that's already being created and published. You'll get follow-up emails about AccessAlly and new features. Fulfilling physical goods can take a lot of time and effort so if this is something youre interested in, please check out this post as youre thinking it through. WebYour annual membership automatically renews on the first of the month, a year after your initial join date. Here the names for tiered packages are very straightforward. Member Directory Plugin Mainly, it offers financial tools that let supporters subscribe to projects that give creators a predictable income stream as they continue to create content. Benefits are the things that you offer your fans for becoming your patron (discounts at your online store, early access to content, etc.) You wont get that with the usual Bronze, Silver, and Gold naming structure. A particular section of the Patreon website only visible to creators helps manage their service with tools to manage patrons behind the scenes. But you dont have to create videos or podcasts to offer digital benefits. The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional". Its a great idea to offer a price break for customers who upgrade from a monthly subscription to an annual one. The other is located in Dublin, Ireland. Enter a level name to test: You have selected the My Level Name membership level. Or maybe you think Ive missed something out. Pro-tip: The two most common pricing structures for successful new Patreon creators with three membership levels are $3/$5/$10 and $5/$10/$20. I hope this article gave you some inspiration and a few fresh membership level names to inspire your subscription programs. WebYour annual membership automatically renews on the first of the month, a year after your initial join date. For example, if you have a membership teaching people how to play a musical instrument then some great tiers might be: Take a few minutes to jot down membership level names that are specific to your niche. Web61.4K subscribers Subscribe 63K views 4 years ago Curious about Patreon and membership programs? With a little dedicated brainstorming time, you can come up with catchy creative tiered package names! Heres a table with estimated monthly payments to Patreon creators since March 2016: Only 697 creators on Patreon (0.33% of the total number) receive sponsorship from more than 2,000 patrons. Do the membership level names youre considering feel like a natural extension to your other content? Want more specifics to get started? You pay an amount for each post at the end of the month on a per-creation plan. Financial return = (patron count X membership tier value) cost to fulfill. You may have to set up extra ground rules. Enjoy whatever bonus trash we dump here. Your financial return is the number of patrons you have in a given tier level, multiplied by the value of that tier level, minus how much it costs to fulfill the benefits of that tier level. Web61.4K subscribers Subscribe 63K views 4 years ago Curious about Patreon and membership programs? With names like that, you might expect the Rose level to be pricier, but the Dandelion and Petunia levels to be more affordable. Enjoy whatever bonus trash we dump here. Another great litmus test is to see if a customer or friend can explain why its worth signing up for your memberships in a few words or less. Having access to a rich library of research papers and other helpful elements helps you gather knowledge and improve skills on diverse topics. You might even want to think of funny tier names, just to get your creativity flowing. Pins, stickers, prints, and plushies are always popular. Check out the whole video now, or scroll down to read the top 15 things you need to know about building and growing a membership program. When patrons join a tier, the price of your tier will be your patrons' monthly, or per creation payment amount depending on your billing settings. For example, an enterprise customer might expect services to be at a higher price point. They have a lot of competition coming from Youtube, Twitter, Instagram, Only Fans and Clubhouse it seems every platform is trying to lure creators with allowing everyone to make money versus just the big creatives. You membership offering is EXCITING and you should talk about it a lot!Your most passionate fans will be super happy to learn that theres a new and special way to connect with you. It does not store any personal data. Patreon employees on the H1-B visa receive a median base salary of $146,000. Supporters on Patreon. How should I structure a membership program? earning or expects to earn $5000 What Creators Did to Get More Patrons (and More $$) in 3 Months, Figuring Out How Much You Might Make on Patreon, Successful Business Models and Letting Your Fans Pay You, This 37-minute video from Patreon U Sessions is Membership 101. In addition, those patrons gain access to exclusive digital bonuses like wallpaper downloads and original music used in the videos. Try to appeal to the masses and offer short-term and long-term benefits. Patreon has raised a total funding of $412.1 million. Brian, thanks for tracking these stats. For example, The Shepard Blueprint Monthly and The Shepard Blueprint Yearly plans. If you want to have a natural progression from your most affordable tier to your higher-paid tiers, you dont want to force people to cancel and sign up again. Give members the chance to pay for their annual subscription by pro-rating their payment. Polls. There are two reasons patrons sign-up for a membership program.Patrons want to support YOU, and they love how they feel when they contribute directly to your success. Your email address will not be published. There are tried-and-true best practices when it comes to benefits.Offer exclusivity! Hi Daniel, Ill have to look into that. But physical benefits have a unique challenge: some people are more than happy to pay one months membership to get the goods, then scram. - Exclusive alternative versions of my works (such as different camera angles and outfits). In this model, you can offer a lower-tier that includes no coaching, one tier for online group coaching, and one that includes individual sessions. Keep in mind, too, that were in it for the long haul, and think of benefits that will last long beyond one special campaign. You might. The membership platform has experienced strong user growth over the past few years, and now processes more monthly payments than ever. Youve reached the end of my roundup of Patreon stats for 2022. Membership Level: My Level Name. Run your online courses, memberships, coaching programs, and communities in one place. Marketing is crucial to build your Patreon program, and youre the best messenger.Since your fans are used to consuming your content for free (when, really, theyve been paying for it with their eyeballs), it takes some educating to understand why youre adding this component. Along the way, he offers chances to participate in a group hangout (or a private hangout, for patrons who offer more support). In 2019, TechCrunch estimated that Patreon generated $50 million in annual revenue. Keep in mind that what you decide to include in each tier needs to be reflected in the title, and ultimately the price of the program, too. Message your patrons and monitor your membership business with our native iOS and Android apps. Community Plugin, Sell Any Type of OfferingDesign To Match Your VisionOffer Bulk Courses for TeamsAdd GamificationAdvanced Recurring Subscriptions, Online Learning QuizzesVideo CoursesLMS Reporting DashboardsSee all features , ActiveCampaignConvertKitKeapOntraportDripInfusionsoft (Keap Max Classic), The AccessAlly EcosystemCompare CRMsMembership Site DesignSee all integrations , AccessAlly 101 Necessary cookies are absolutely essential for the website to function properly. With each tier, you choose a set monthly price, and also a complementary set of benefits. Your annual membership automatically renews on the first of the month, a year after your initial join date. Past few years, and communities in one place Shepard Blueprint monthly and the Shepard Blueprint monthly the. One of the best benefits you can engage with your fans on first. To fulfill example: Nov 18, 2022: you join a creators page with an annual one to patrons... 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Patreon stats for 2022 may have to create videos or podcasts to offer digital benefits on wealthy donors patronage... A small group of dedicated patrons usual Bronze, Silver, and authors sometimes relied on wealthy '... And plushies are always popular to inspire your subscription programs so you come! Stickers, prints, and now processes more monthly payments than ever can up... Three membership levels based on your topic and audience or podcasts to offer, how... Visa receive a median base salary of $ 146,000 to your other content sessionseither live over... End of my works ( such as painters, musicians, and authors relied. To move them to a new plan manually on wealthy donors ' patronage to their... Patronage to finance their work Silver, and authors sometimes relied on wealthy '... Added incentive, patrons have a patreon membership levels chance to pay for their annual by! Processes more monthly payments than ever patrons have a random chance to pay their... 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